Promoting omnichannel
While this channel is very efficient, it can fall behind in some aspects, especially in the multimedia and digital interaction field. Therefore, SMS can also be used as a bridge to redirect users to websites or even social networks . This will allow for a greater flow to the company's domains or its networks, solidifying an omnichannel strategy.
It is true that by being in the database the client has given consent to receive SMS, and it may even be that they count on it . This does not mean that they are already a customer, so it is important to create a finland business email database connection with them, to make them feel like and part of something. A good strategy for this is the raffle, which is even very fashionable among social networks.
How to create an SMS marketing campaign from scratch
Considering the importance and impact that sending SMS in bulk can have, it is necessary to know how to use them appropriately. That is why we bring you the following steps to build a successful SMS marketing campaign and not die trying.