Read the guide to working with PageSpeed ​​Insights on the PromoPult blog

[jakariabd@]

In March, the FID (site responsiveness indicator) parameter disappeared from the service interface. Back in 2023, Google warned that this metric would no longer be used, and instead proposed the INP indicator. It also reflects the responsiveness of the site, but more accurately conveys the real user experience.
INP metric in PageSpeed ​​Insights
Google data leak

In May, it became known that internal Google documents had been leaked. They were freely available on Github and contained valuable information about the work of search algorithms. After mexico phone number material studying them, it became clear that some public statements by company representatives were not true. For example, it was stated more than once that there was no "sandbox" for young resources, but the document, on the contrary, contained data that the age of the domain is important.

Another discrepancy is related to EEAT factors. In February 2024, Google employee Danny Sullivan stated on social network X that algorithms do not check the level of expertise of the author. But in the leaked documents, on the contrary, there is data that Google stores information about authors and checks their authority.