In many cases, it involves proactive outbound calls to alert customers to a booking adjustment. The self-service process works perfectly on mobile devices. The company saw its mobile booking revenue increase from one billion to three billion between 2012 and 2013. Data integration is of course provided. The various channels are connected to each other, so that the total customer history remains available.
Rabobank
Rabobank Nederland is investing in self-service. As a financial player, the company oman mobile phone number list already has a lot of experience in this area. In the coming years, the company wants to go even further. A great new application is the digital credit file. If customers want a mortgage loan, they can now create their customer file step by step themselves. Five years ago, every bank thought that customers would never go further than performing basic transactions online. Today, it appears that many customers are open to this self-service approach.
Without giving specific figures, Rabobank is surprised by the large number of customers who prefer this approach. A personal safety net is linked to the digital self-service. Customers can ask questions to an employee of a local bank via video chat.
rabo self
Crowdsourcing and consumer collaboration are trendy marketing terms. However, everything is still in its infancy. Most co-creation experiments are more PR campaigns than real consumer involvement. The business world is a student in the world of collaborating with customers. Outsourcing customer service (partly) to customers is of course a radical evolution. If you take this step, you actually assume that customers know the products at least as well as the manufacturers.
The first steps in crowd service were taken in the IT world. After all, there were already many organically built forums where ICT enthusiasts help each other with problems. Today, crowd service continues to emerge mainly in the technological sector.