A grocery store is not just a collection of shelves with goods. It is a carefully designed system, where each category plays its role in attracting and retaining customers:
There are products that everyone needs, such as groceries. They make up the bulk of the product range and provide the main traffic, generating turnover.
Next in importance are products from luxembourg whatsapp phone number well-known brands. There is a steady demand for them, but they are not always available in nearby stores. These products not only bring profit, but also increase customer loyalty: some choose your store for a specific reason.
Unique products that competitors don't have create a reputation for the store as a place to find something special.
Seasonal products, such as Easter cakes, create additional excitement and increase turnover during a certain period.
"Convenience products" - baking paper, matches, trash bags - make shoppers' lives easier and make them more likely to stop by your store rather than the one a few blocks up or down.
The ideal assortment is not a static picture, but a dynamic process that requires constant adaptation. Only after several months of trading, having analyzed the demand, can you understand which products are most successful and which should be excluded or replaced.
Business registration
Before opening a grocery store, decide on the legal form of business. Two main options: individual entrepreneur (IE) and limited liability company (LLC).
The choice of form depends on the scale of your ambitions and plans for the future. Individual entrepreneurship is a simpler and more accessible option for beginning entrepreneurs: you can register individually from the age of 18, simplify accounting, hire up to 15 employees and fully control your profits. However, the entrepreneur himself will be responsible for the company's activities and debts, risking his property.
An LLC is a more complex option, suitable for large businesses. In this case, responsibility for the activity is distributed between the participants, but the organization's capabilities are much broader. For example, to sell strong alcohol, you need a license, which only an LLC can obtain.
OKVED
Regardless of the chosen form, to register an individual entrepreneur or LLC, you must specify the OKVED code (All-Russian Classifier of Types of Economic Activity), which determines the type of your business.
For retail trade in food products, codes of groups 47.1 and 47.2 are suitable, but most often for a grocery store, code 47.11 is used - “Retail trade primarily of food products, including beverages, and tobacco products in non-specialized stores.”
It is important that the business complies with the specified code, otherwise a fine may be imposed. According to the Code of Administrative Offences of the Russian Federation, non-compliance with the type of activity may entail a fine of 5 to 10 thousand rubles.