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3# Featured Snippets
Snippets are those elements that enrich the results shown by the search engine in SERP with additional information (title of the web page, short description and url, stars, prices, user ratings).
Featured Snippets are displayed by Google for a specific query at the top of the organic results that have achieved a good positioning on the search engine for the user's query. Through this feature, the content of a page is displayed that precisely answers that query (regardless of whether the page in question is first in positioning or not).
How Featured Snippets Improve Your Search Engine Rankings
How can Featured Snippet improve your india phone number search engine rankings?
The benefit of appearing in the Featured Snippet seems dubious, just like with the Knowledge Graph: if users get the answer they are looking for directly on the SERP, they will have no interest in clicking through to the corresponding site. "Most of us agree that the Featured Snippet is probably bad because it steals clicks from the original site by serving the user with the immediate answer to their question , " says Ann Smarty .
But, on the other hand, most of the users will not be satisfied with the short answer provided by Featured Snippet and, most likely, will use the information contained in it to analyze the proposed resource and then click on the site to learn more .
Furthermore, Ann Smarty herself states that a Featured Snippet provides e-commerce sites with a new opportunity to rank on search engines for informational queries.
How can Knowledge Graph impact your search engine rankings?
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