This refers to the number of times your video has been viewed by someone, the number of which varies depending on the platform. For example, on social media platforms like YouTube, 30 seconds count as one view, while on Facebook and Instagram, it's 3 seconds, as well as on some video management platforms like Wistia.
The number of views a video receives is ideal when your job function email database goal is to make your content go viral, but if your brand is trying to reach a specific buyer persona with a much more specific goal, this number can be somewhat misleading. It's best to consider views as a metric similar to reach.
How to improve your video views?
Share the content with opinion leaders and/or influencers .
Publish your content across multiple channels: website, social media, email, etc.
Take advantage of the use of paid ads or campaigns.