SEO is the methodology used to increase organic traffic and improve a website's ranking. Implementing this type of technique is crucial for achieving greater reach and attracting more potential customers. The more efficient its implementation, the more resources can be saved when achieving objectives.
The tasks that an SEO expert must carry out are various and diverse:
URL optimization.
Incorporating backlinks .
Review of technical aspects of the website's operation.
Ensure compliance with all regulations to avoid penalties from Google.
Community Manager
The Community Manager is responsible for the operational side doctor database of social media. Their main duties include publishing quality content, responding to comments and messages, and building a community.
Additionally, they are the ones who execute the strategies designed by the Social Media Manager and must have in-depth knowledge of the target audience . Another of their tasks is to oversee the various advertising management platforms that work alongside the networks (Facebook Ads or Instagram Business, for example).
Community Managers are also responsible for reviewing metrics and preparing follow-up reports. Therefore, they must practice active listening to observe and identify opinion leaders who can positively disseminate the brand's messages.