Script: Despite the short time required, this type of advertising requires a very well-structured script that can convey the main voting information and the candidate's proposals. Count on professionals who know how to create excellent plans, such as journalists, public relations professionals and even radio scriptwriters.
When choosing topics, focus on the main points of your campaign! Remember, your time is short, so use it strategically to get across the message you really want to convey.
Preparation and public speaking: Once the script is ready, it is colombia mobile database necessary to practice a lot. Some people already have an innate ability to speak and can do well recording audio pieces. If this is the case for you or the candidate you are advising, great. But in any case, it is essential to work on your public speaking to achieve a high standard of quality for radio. Only practice and preparation can make your speech fluent.
In our post on public speaking for politicians, we talked a little about intonation and diction, which are very important elements for speeches and messages disseminated on the radio. If you want to learn some of these techniques, click here .
Music: Many people immediately associate radio with music. So it’s only natural to use music as a resource, right? The music just can’t overpower the campaign’s message, drawing more attention than the content.
But from a good jingle that captivates the listener and “gets on people’s lips” to a background track that contributes to the sound sensation, use music as an ally to captivate voters.
This was our post about electoral propaganda on the radio! Comply with electoral laws and prepare yourself well to stand out and reach more voters using this very special means of communication.