This makes it easier to plan your sales, offers for your customers, and draw up action plans to improve strategies that will contribute to cart abandonment recovery.
This metric shows how many times the same visitor entered your e-commerce page, revisited it looking at the same or new products, and knows what actions they took. This information will help you understand the behavior of regular customers, inconsistent customers, and even leads that have not yet been converted into sales, but that can be converted through specific and more assertive actions.
Conversion rate
This KPI will help you manage and analyze the performance of your e-commerce in the long term. It argentina mobile database is an indicator that will help you monitor actions taken by your e-commerce users, such as clicking on an ad, product, adding a product to the cart, completing a purchase, signing up for a newsletter, among others.
Sales
Finally, it is necessary to measure the purchases made in your e-commerce. The working group will help you better understand the customer's point of view on the service and consumer experience in your online store, the impressions and what exactly makes them complete a purchase.
This data will help you align your e-commerce experience with your audience's expectations, preferences, and needs, and therefore, help you expand your business, increasing sales exponentially.