Searcher-centric solutions

[kexej28769@nongnue]

I don't necessarily like the word "linkbait," but it still gets a lot of searches, so we're putting it in the title of Whiteboard Friday because we practice what we preach here, kids.

So it could be something like "The easiest and hardest places to start a company." Maybe it's countries, maybe it's states, regions, whatever. So these are the easy and the hard and the criteria, and you go to a bunch of press and you say, "Hey, we've put together this list. We think this is worth covering. Here's the criteria that we used." bahamas number data go to a bunch of companies. You go to a bunch of state governments. You go to a bunch of people who cover this type of niche, and hopefully you get some clickbait, some people actually clicking, some people linking.

It doesn't necessarily have the highest search volume. People aren't necessarily interested in, "Oh, what are the hardest places to start a company? Or what are the hardest versus easiest places to start a company?" You might find some, but it's not necessarily going to drive the kind of direct traffic that this payroll software provider can convert into customers.





But there are other options for that, like searcher-centric solutions. So they can say, "Hey, we want to create some content about setting up payroll as an LLC. We get a lot of searches on that. We serve LLCs with our payroll solution. Let's try and target those people. So here's how to set up payrolls in LLCs in six easy steps. There are six steps."

C. Competitor comparison material