When searching, a user has one of four different purposes:
Informative
Strolling
Commercial
Operational
Knowing the intent behind your users' search albania phone number library queries will help you choose the right keywords and produce the right type of content that increases your rankings.
Google works hard to understand searcher intent and match that intent with valuable content that meets their specific needs. The more your content matches a specific need, the higher you’ll rank.
6. Categorize Your Keywords
The next step is to categorize your keywords by topic. You will find that some keywords are simply synonyms of the same keyword. It is okay to use them in the same content.
Categorising your keywords allows you to add specific keyword phrases to the right categories. For example, if you have a “social media marketing” category, you can group related short- and long-tail keywords like “what is social media marketing?”
7. Choose Your Primary and Secondary Keywords
For every piece of content you produce, you will need to optimize it for primary, secondary, and tertiary keywords. This is because these keywords have the potential to drive the most traffic to your site, so you need to use them in your content.
Don’t go overboard when choosing your primary and secondary keywords. Having one primary keyword and two or three secondary keywords is enough.
Understand Customer Intent
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