Once you have this data

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You need to decide whether these channels are necessary for the campaign and what impact they have on overall conversion. Perhaps it would be more effective to direct their budgets to a more profitable direction, or whether you need to make changes to the KPIs.

Visuals and content
Most likely, you have noticed that green shades Qatar cell phone number list predominate on medical websites and clinics, orange and brown shades on legal websites, and blue or pink shades on online cosmetics stores. This is due to the fact that our brain associates each service or product with a certain color. And therefore, the ability to correctly adjust the visual part to the client's perception will help increase conversion rates.

In addition, the quality of the images used plays a big role. Try not to use stock photos - it is better to use the services of a photographer, or use vector design if the business theme allows it.

Your web resource should not appeal to everyone, but it should appeal to most. Conduct surveys and tasks among clients, for example, via Zoom conferences, during which, in addition to their opinion on the visual aspect, you can learn a lot of useful information.

When organizing this type of survey, it is important to follow several rules:

The duration should not exceed 30 minutes.