PR departments are created that carry

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Quite often, companies do not have employees who could do specific analytics; for this purpose, out all communications with the audience.

Analytics
Monitoring alone is not enough, it needs to be analyzed competently. For this, one employee is also not enough, an expert group is needed that will analyze all monitoring, and it is better if it consists of employees who have an idea of ​​​​PR work.

The employees of the analytical department download Ireland cell phone number list certain data and understand how, where and who reviews your company, and then develop measures to work with reviews. In addition, the analytical department is engaged in identifying effective advertising, because working at a loss is not the goal of any business.

With the development of various technologies and mechanisms, today there is no need to spend huge amounts of money from the budget for analytics, because most processes are automated.

Working with competitors
It is very important to monitor and analyze not only the mentions of your company, but also your direct competitors. By speaking out on forums and participating in discussions, you can not only strengthen your position, but also weaken the position of your competitors.