For example.
Instead of “ Download free copywriting ebook now ”, you can try “ 10 ways to seduce with words ”.
How to make a good product description that gets a "I want it now"?
My 17-year-old daughter's two favorite words are "want" and "need."
And these are also the two words we want to trigger in users when they read the product descriptions of your e-commerce.
So, let's now move on to my favorite part of how to write a detailed product description, pure copywriting.
1.- Write for "that" person
Chances are, if you sell high-quality bedding online, you know iceland phone number list your target audience.
The same can be said for those selling baby blankets, isotonic drinks, survival kits or sportswear.
It doesn't matter what you're writing about, the important thing is to be clear that you're writing for a specific person.
This person has a soul, worries, desires and frustrations that you must identify.
Only in this way will you be able to persuade her to buy your products.
If you just write a technical description of a soulless product, it won't engage.
I don't know if you know the cosmetics brand Dr. Brandt.
If you don't know it and want to learn what the perfect product sheet looks like, you're taking too long to google it.
It's a masterful example of how to persuade a person of the benefits of a product without overwhelming them.