Traveling your own customers’ journey reveals first-hand where roadblocks might impede potential customers—and where they might fall off the sales cliff entirely.
Evaluate the value of your guides and tools. Review the user experience on your website. Check for broken links—literally (404s) and figuratively (in your process). Examine your outreach approach and consistency.
Do you feel frustrated at any point? Relieved? Persuaded?
Pro Tip: Does your outreach need some work? Finding a powerful, time-effective outreach pattern doesn’t have to be complicated. Try the robust, user-friendly communication features in Close.
This step takes "customer-centric" to the next level. So, lace up your customer’s shoes and get to stepping.
7.
It’d be a crying shame to build an accurate, powerful azerbaijan telegram data customer journey map—and then keep it locked in the sales department.
Eliminate information silos by making all relevant stakeholders aware of the map and involved in its upkeep. Give teams access—and encourage them to tap in regularly.
If you contacted marketing, product, customer success, and others for the data-gathering part, keep those lines open. Most—if not all—of the folks at your company have some impact on the customer journey.
Make This Map Accessible to All Teams
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