Build a Good Foundation by Sending Emails Manually

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Reach out to churned customers for detailed feedback, focusing on specific transactions and previous interactions. Based on the relationship, take a personalized approach (e.g., mention their unique situation or a shared understanding).

Later, use these insights to fine-tune your offerings and boost your sales team's effectiveness.

How to Set Up an Email Automation Strategy for Your Business in 7 Steps
Your email automation strategy has to sync together your teams over each phase of the customer journey. If you plan well email automation across marketing, sales, and post-sales, you’ll keep your business growing.

1.
Thinking of this as the learning phase. Later, you can graduate portugal telegram data to a full-fledged email automation strategy, but at this point, you still need to learn the basics. By doing these tasks manually, you’ll be able to identify which pieces are repetitive and can be automated, and which pieces need a more personalized touch from your team.

Here are some things you should do manually first to automate later:

Getting your lead lists clean and tidy: Before you even think about blasting out your first email or dialing up a prospect, make sure your lead lists are in good shape. Focus on quality over quantity. Once you've got those lists polished and sorted, you can upload them to your CRM and start planning your initial engagements, like enrolling specific contacts into workflows.
Testing email send-out cadences: Mix it up with the contact methods—try calling, then sending an email, following it up with another email a few days later, and maybe throwing in a text message. Monitor the responses to these strategies to pinpoint what timing and sequence spark the best engagement. This will give you a solid blueprint for your automated workflows.