Let's imagine a situation - you have developed a selling design, your website is up and running and ready for visitors. Congratulations! You are expecting orders and sales. However, people who visit the page do not put anything in the basket and leave. You are confused. Why is everything like this, what is the reason? Unfortunately, most likely, your website is not designed correctly. It does not attract attention, does not arouse interest, and may even repel potential customers and make them want to close the page. Apparently, you made one of the following mistakes:
Large amount of text
If your site is filled with voluminous texts, it is dj email list wrong because people are not ready to read them. They are looking for specific information that should be clear and understandable. Formulate your thoughts concisely and structure the texts according to the meaning.
Try highlighting important data in italics or bold. However, do not use this technique everywhere. When you use a lot of text effects, the page does not look its best.
If you decide to highlight important words in text or write them in capital letters, it is better to abandon this idea if you do not want to give people the impression that you are raising your voice at them. And do not underline sentences that are not a link, so as not to confuse users. The topic of presentation and design of texts is very important, so try to get to know it more deeply, look for articles on this.
To summarize: if there is a lot of text and it is not structured, the user is very likely to leave your site.
Photos without a single style
Uniformity of the visual range plays a big role. What is the corporate style of your brand? What photos can emphasize it and enhance the impression? Think about this question and choose the right images for the site. We won’t even remind you how important their quality is for a selling design, you know it yourself.
Flashy design
Try to use subdued colors and shades. This does not mean that everything on your site should be black, white and gray, of course not. Just be careful with colors. If you suddenly want to make the site brighter, consult with professionals. The main thing on your web page is the content, and nothing should push it into the background.
Logo too big
The logo, like the color scheme, should be modest. Perhaps it is very beautiful and effective. Maybe you made it yourself and are proud of the result. And, nevertheless, do not stretch the logo to the entire screen. The client needs to see other things on the main page: text, menu, photo gallery. This way, he will immediately understand where he is and what can be found here.
Common Mistakes in Selling Website Design
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