3. Email
A recent report shows that shoppers spend 138 percent more when they receive email marketing compared to those who don’t receive email offers.
Valuable information about your brand’s website opens up new opportunities to increase sales. Personalized emails can persuade subscribers to engage with your blog posts. You can also use segmentation to send targeted content based on your visitor’s on-site behavior, location, and purchase history.
Constant communication with your customers makes it easier to segment them. This will help you send the right message to the right people at the right time.
Email marketing platforms also allow brands to schedule rcs data greece emails and automatically resend them with an updated subject line to those who didn’t open the first email. This allows your brand to increase open rates with little to no effort.
4. User Content
Authenticity is the most important aspect of your brand when it comes to purchasing. Customers prefer to get a proper understanding of how your product will help them. So, you can use user-generated content to attract new customers through old customers.
Source
User-generated content can be anything that a customer creates that highlights your brand. It can even be a video, a photo, or just a tweet. The best user-generated content helps increase brand awareness and get more people interested in your e-commerce site.
The people who create and distribute user-generated content are, in most cases, your most loyal fans. User-generated content allows brands to harness excitement and help people develop a sense of ongoing loyalty.