Where do you stand compared to the competition?

[tasmih1234]

When monitoring social media, it is not enough to just record reactions to your own company and your own products. Rather, the competition must also be observed and evaluated so that you can react as quickly as possible if there is a threat from this side. Or if - as can happen quickly on the social web - a new trend spreads like wildfire and only companies that react quickly enough and correctly can benefit from it.

For this reason, it is important to also address the topic japan mobile numbers list of "benchmarking". Your target group is constantly comparing prices, image, availability, quality and using the opportunities offered by the Internet: the market is (with a few exceptions) increasingly approaching a state of complete transparency.

So compare and measure yourself against your competition. A benchmark allows you to evaluate your product and your activities in comparison to the overall offering and thus determine its actual position. What is already useful when comparing purely economic data (turnover, sales, price, etc.) is indispensable in the area of ​​social media - and can no longer be achieved without suitable tools.