What are the characteristics of a 4.0 sales manager?

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The changes in the modern, connected world we live in have been demanding new skills from sales managers. Do you know what the characteristics of a 4.0 sales manager are?

Keep reading the text to check it out!

Why commercial manager 4.0?
The name commercial manager 4.0 comes from australia accountant email database other 4.0 worlds that have been emerging, such as Industry 4.0 and Marketing 4.0.

In general, they all encompass the new era and the new changes brought about by technology.

Within this context, commercial management 4.0 emerges, a new management model designed to keep up with this evolution in society and allow companies to work in accordance with what their consumers expect, wherever they are.

The concept is closely related to issues related to digital transformation , big data, sales and process automation, among others.

Should I despair?
No, the good news is that you don't need to despair! But you will need to look at things from a new angle.

The challenges of the current commercial management moment are many and the pace is fast, however, with the right training and some changes in thinking, we are sure that you will do well.

One of the first steps is to familiarize yourself with technology. The tools, programs, and devices that you and your company have at your disposal are already an excellent start.

We’ll tell you about the following below!

What do I need to know?
To be a good commercial manager 4.0 you must also:

Know how to change your mindset
To understand the VUCA world we live in, keeping up with all the transformations and ensuring efficient management, you need to change your mindset and that of your organization.

“Listen to music you don’t like, read books you would never think of reading, take trips you wouldn’t otherwise take, talk to people you wouldn’t normally talk to. To understand the VUCA world, you need to change your mindset and do things that take you out of your comfort zone,” explains João Baptista Vilhena, consultant and academic coordinator of the MBA in Commercial Management at MMurad/FGV.

Invest in self-knowledge
Another tip from Professor Vilhena is for managers to invest in self-knowledge if they want to become a commercial manager in the 4.0 Era. “Invest in self-knowledge. It doesn’t matter how you do it, whether through analysis, coaching, or whatever you choose. But you have to do it. The main thing that holds managers back is the lack of self-knowledge about their limits and potential,” he says.