The advantages of a well-thought-out keyword analysis

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An analysis of the relevant keywords is essential if you want to achieve good rankings with your website in the long term. You have to set yourself apart from your competitors and meet your potential visitors exactly where they are. A well-founded keyword analysis offers you various advantages from many perspectives:

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Really reach your customers
With a keyword analysis, you lay the foundation for attracting customers to your website in a targeted manner. The first step is to analyze who exactly your target group is and, above all, what their needs are. With these insights, you can identify suitable keywords that your users really use.

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The symbiosis with search engine advertising
A comprehensive analysis also shows you which keywords are 1000 mobile numbers list particularly worth optimizing your ad campaigns for in Google Ads. Keywords for which SEO optimization makes little sense can then be served via ads, for example if the competition for them is very high.

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Find the optimal keyword set in your competitive situation
A professional keyword analysis always takes your individual competitive situation into account. This is relevant in that the available resources should be used in the best possible way. Keywords are identified for which you can achieve a lot of conversions with relatively little effort, and all those for which the effort is disproportionate to the benefit are excluded.

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Identifying relevant keywords for your business
Keywords are often chosen on a whim, based on experience from similar contexts. But it is actually completely different keywords that are worth optimizing. Professional keyword research identifies keywords that are specifically suited to your company. In addition to the industry, factors such as the competitive situation, geography and the respective target group are also taken into account.

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