Features of collecting feedback

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Make it as easy and quick as possible to leave a review. For example, in the Kinopoisk service, the section with rating a film is impossible not to see, and it is very easy to rate it.

Always thank your clients for their feedback on your work. They spend time on you and should get something in return.

Don't buy custom reviews. They are always very noticeable and will only provoke negative feelings in the client. Especially if a bad comment is immediately followed by a lot of positive ones. Also, a company that has recently appeared on the market and quickly "accumulated" a bunch of positive reviews will arouse suspicion in consumers.

Clearly explain what you want from the user: product photos, description details. General phrases will not inspire confidence and will not benefit you.

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Alexander Kuleshov
Alexander Kuleshov
General Director of Sales Generator LLC
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Over the past 7 years, we have namibia email list conducted over 23,000 comprehensive website audits and I have learned that all of us as leaders need clear and working algorithms for our marketing and sales.

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Step-by-step guide to creating marketing KPIs
Template for calculating KPIs for a marketer

9 Examples of Universal Selling Commercial Proposals
Upgrade your CPs to close more deals

How to make KPI for the sales department so that profits grow by 20% or more?
Step-by-step template for calculating KPIs for OP managers

Checklist of 12 main indicators for website promotion
Find out what metrics are needed to properly optimize your website

40 Services for Working with Blog Content
We have collected the best services for working with content

How to define your target audience without mistakes?
A proven guide to defining a company's target audience
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Referral programs in C2B
There are two main types of affiliate programs:

Single-level : in this program, the partner invites future clients and receives some reward for their click on the referral link. The number of people who take advantage of this opportunity can be unlimited.

Multi-level : the difference from the previous program is that the company's partner receives a reward from it not only for their referrals, but also for those they invited. Thus, their benefit increases several times.

Affiliate programs are also classified by product type.

In case these are goods, the reward will be credited to the person for each order placed by his referrals. For example, Nikolai is a partner of a company selling shoes, and he receives a reward every time his wife Maria buys new shoes by clicking on a special link.

Traffic is a very important factor for advertisers. Affiliates get money every time someone visits their site. But they cannot earn a large sum from it right away. The company rather bets on future earnings, rather than quick results.

Impressions. The partner is rewarded for each view of the advertising banner. But the amount he receives from each visitor is minimal, so this option is only suitable for sites with high traffic.

Reward for actions. In this case, the organization pays its partner for simple actions that its referrals will perform. This could be registration or, for example, subscribing to the site's news. This type of program is used by dating services, file sharing services, online games and online casinos.