MailChimp or Lemlist: Which Is Better?

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Comparison blog titles compare two topics against each other. According to HubSpot, these blog posts are valuable to the consideration stage of the sales funnel. They educate readers on the two sides of the product or service they are comparing and help prompt them to decide.

Comparison blog titles can also be framed as “this vs. that,” giving insight into both topics and their differences.

Examples:

The Most and Least Expensive Cities To Live in 2024
Are Remote or In-Person Classes Better for Visual Learners?
Matcha or Coffee: Which Gives the Bigger Energy Boost?
Evidence-Based blog title examples
Evidence-based blog titles include relevant data that indicate mobile numbers list what the piece is about. A well-written piece with a data-backed title builds trust with your audience and builds authority in your thought leadership.

Examples:

Free Shipping Can Boost Your Ecommerce Sales by 45%
Join the 87% of Business Owners Enjoying Social Selling Revenue
If You’re Not Optimized For Mobile, You’re Losing 66% of Potential Sales
91% of Consumers Watch Explanation Videos: Make Sure You Have One
Using AI tools to generate blog titles
If you need to jog your creativity for blog post ideas, you can turn to AI for help.

Generally, it’s best to use AI tools for idea generation rather than having the final word. Otherwise, your blog titles will be generic and overly formulaic. This won’t help you with ranking or with your human audience.

It’s better to take the time to figure out the best approach for your brand through careful consideration and exploration of the models we’ve discussed.

But if you’re scraping the bottom of the creativity barrel, give AI tools a whirl just to see what they come up with. Then, take the best of what they offer and plug it into your existing blog title framework.