Especially when it comes to buying things online.

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People hate feeling stupid.

They want to remove as much risk as they can in all their decisions.

He/she will feel safer and more happy to go ahead and buy.

Using it in a subject line also makes your offer uae number data and angle more real and tangible.

"Your prospect loves to know they are not alone."

They want to know other people just like them have gone ahead with the offer and succeeded.

Some examples of social proof include;

Testimonial quote from a customer
Stating the number of buyers an offer has had
A story or case study from one of your subscribers
The subject lines you use for this will, of course, depend on the type of social proof you can get your hands on.

But here's some examples of ones I've used;

SUBJECT: 14,027 people can't be wrong

NOTES:

Inside I spoke about how one of my products (The Commission Machine) had been bought by 14,027 people.

Of course social proof like this isn't easy to get but when you do have an offer that sells you can feed that proof back into your marketing loop to get even more sales.

SUBJECT: This 15-year-old made $14K in a week

NOTES:

This sounds like one of those spam emails but I couldn't resist using it because it was all true.

I had a kid on my list who reached out to me.

His parents were freaking out because he made $14000 in one week applying a method I taught.

I just HAD to use this as an email subject line.

And of course it spoke about the product he used and where other people could pick it up.


Conclusion
Okay my friend - you made it to the end, congrats!

I sincerely hope you got lots of value from this training.

Now watch this FREE VIDEO on how to turn your emails into money;