Organize in advance
One way to make Facebook Stories a priority is to create a content calendar . In other words, when you use this feature, it can be a great way to update your target audience on your company’s latest developments, such as special dates, events, promotions, and more.
Therefore, you need to avoid mistakes to deliver quality content, and good planning can help in this mission.
Planning ahead gives you more time to brainstorm, cell phone database create, and refine content . And don’t be afraid to make changes to your plan as needed.
Deliver unforgettable experiences
Customer experience is one of the most important topics in marketing today, and Facebook Stories can make all the difference. For example, you can extend the reach of events, create slideshows of images and videos before an event, etc.
Facebook Collaborative Stories ensures that your Story is covered from every possible angle. In other words, you can connect your videos to slideshows and clips from other people on the social network. It’s a great way to increase brand reach and enhance your video content.
Add subtitles
Did you know that captions increase Facebook video viewership by 12%?
The future is accessible, and you need to make sure that everyone can enjoy your content . Plus, many people watch Stories with their phones on silent, so adding a caption becomes even more important!
Currently, Facebook only offers the option of auto-generated captions in English , but there are also video editing apps that can sync text with your voice, such as Clipomatic or Apple Clips, if you don't want to add it manually.
Include a CTA
By including a CTA in your post, you can inspire your audience to visit your blog, purchase a product, get in touch, and more. If you want to measure brand awareness, reach, or video views, you can select Add a website URL in Ads Manager and then choose your CTA from the drop-down menu.
CTAs available on Facebook Stories include “Shop Now,” “Contact Us,” “Subscribe,” “Sign Up,” and more . And this feature is allowed on all business pages, regardless of their follower count.
I hope you enjoyed learning more about Facebook Stories, and if you're interested in learning more about this social network, I suggest you read our article on Facebook Lookalike !