Telegram vs. WhatsApp for Business: Which is Better?

[jrineakter]

As millions of people around the world began using WhatsApp and Telegram for personal communication via text, audio and video, the business potential of the platforms became too great to leave untapped.

With advanced features, both instant messaging platforms allow businesses to personalize customer interactions, integrate with CRM tools or ERP systems, and automate responses for efficient communication. So, as a business owner, which platform should you rely on?

In this blog, we will answer this question by comparing the features and prices of WhatsApp Business and Telegram. We will also discuss a tool that offers a more complete solution for your business needs.

What is Telegram?
Telegram Dashboard: Telegram Vs Whatsapp for Business

Launched in 2013 by the Durov brothers, Telegram is a cloud-based messaging software. It is free and can be used on mobile and desktop devices to share files, images and videos.

While each Telegram group can algeria number data have up to 200,000 members with two-way conversations enabled, Telegram channels allow sharing messages with an unlimited number of members in one-way conversations only.

Quick Insight: Small businesses can use Telegram to engage with customers, spread marketing messages, and even facilitate internal communication, especially if they have limited budgets.

Telegram Features
Telegram offers several versatile features that can be used for both professional and personal communication.

1. Feature #1: Instant Messaging
Instant messages sent via Telegram can include text, video, audio, and files up to 2 GB in size.

If you're logged into your Telegram account across multiple devices, any message you write on one device will be saved as a draft in the cloud. This allows you to access the draft on another synced device for seamless transitions and communication. Telegram also allows you to delete messages regardless of when they were sent, enhancing privacy and security.

Read more: How to use different types of communication channels

2. Feature #2: Groups and Channels
On Telegram, you can create groups and channels to communicate with multiple users easily. A group can support up to 200,000 users and can be either public or private. A private group is invitation-only, while public groups can be easily located using the search feature.

Channels, on the other hand, are used to spread messages to a wider audience. Only the channel owner and administrators can post on them. Others can read, comment, and react to a message. If you manage a channel on Telegram, you can gain insights into things like user growth, number of interactions, and customer engagement.

Quick Insight: Businesses can use groups for collaboration, customer support, file sharing, and community building. Channels are useful for marketing announcements, announcements, and sharing exclusive news or updates.

Read more: 10 Best Shared Inbox Software (Reviews & Prices)

3. Feature #3: Videos and voice calls
Telegram users can initiate video or voice calls with other members in private or group chats.

Use Telegram for video and voice calls: Telegram Vs Whatsapp for business

Via Telegram You can share your screen, mute other members, and record your calls if needed. With channels, you can also start a live stream to host product demos, AMAs, or other small-scale events to engage your audience.