Foreign companies’ challenge

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While e-commerce’s expansion in China, getting into the cosmetics Chinese market for companies overseas represents a really huge issue. Indeed, brands have to be informed about this special area mainly regarding to consumers’ needs. Actually, their purchasing behavior regularly shifts and it must be difficult to follow their trends.

In addition, they are very sensitive to their old traditional culture especially regarding to the Chinese medicine. Consequently, it is crucial for these companies to learn more about traditional ingredients and include its in cosmetics products in order to further reach consumers.

Imported Food Market is developping fast
imported goods

Maternity Imported products is booming in China.
Chinese people do not trust in local brands and prefer imported product when it concerns Babies and kids.

maternity

Famous medicinal ingredients
Cordyceps sinensis
Cordyceps sinensis

This ingredient has anti-ageing vertus, hydrating features and improves the skin aspect. It is used by the most of famous internationale brands such as Herborist, Estée Lauder and Yue Sai in its products’ development.

Ginseng
Ginseng

It is a Korean and Chinese herb used for list of guatemala cell phone numbers thousand years in Asia to nurse pathological deases or psycological troubles. Used in cosmetics products, this ingredient is an anti-oxydant, anti-inflammatory and anti-fatigue remedy.

Bird’s Nest
bird's nest

This ingredient is used in products for feeling well. It gives tonus and vitality to skin and people look younger.

Tremella Fuciformis
Tremella Fuciformis

It has hepatoprotective qualities which are helpful for the detoxification of liver. Then, it improves immune system and allows a better blood’s circulation. This ingredient is also used for anti-ageing and hydrating products thanks to its proteins and vitamin D.