The first step is to make sure you have the right popup generator in your area.
Promolayer is a platform that site owners use in this way to improve sales. You can get up and running pretty quickly with high-converting popups. Some of the notable benefits are:
Back button capture and exit intent popup
Segmentation Tools and Triggers
A wide range of models to choose from
Responsive popups that don’t need to adapt to mobile displays.
It can be a great conversion rate optimization tool, but unfortunately it is limited by the issues and bugs that occasionally pop up. While the customer service team is responsive, these issues still exist and can detract from the overall experience.
Luckily, there are some great Promolayer alternatives you can consider, which are covered below.
The biggest challenge many e-commerce stores will face with their potential customers is cart investor leads abandonment . It is not uncommon for people to fill a cart and then leave just when they needed to checkout.
What you want to do is use popups to alleviate this problem. Of course, you can’t just use any popup and hope it works. There are right and wrong popups for different situations, just as there are right and wrong times.
For example, there are exit intent popups that you will want to use when someone is on the checkout page or in the cart. Once they have items in their cart and start to navigate away from the page, you might display your popup. The idea would be to entice the customer with something to close the deal. This could be a discount , coupons, etc.
On the other hand, there are cross-sell and up-sell popups that are meant to secure more business for existing customers. Even if you are using contact forms or sign up forms here just to collect information to then contact the upsell, timing and relevance are important. You can't see someone looking for shoes and then you are trying to sell a blender.