Before you open your store, you need to choose an email marketing service and set up your account with it. This is an important step in your physical or digital product launch checklist because it allows you to start building an email list as soon as your store opens.
You can then send cart abandonment, welcome, birthday or discount offer emails to customers to bring them back to your website and earn their loyalty.
For your online store, we recommend using Constant Contact because it is the best email marketing software for small businesses.
Constant Contact Website
It lets you add opt-in forms and comes with automation tools, email segmentation, split testing features, Drip malaysia telemarketing data campaigns, and a visual workflow builder.
The tool also offers easy tracking and reporting, built-in social media sharing tools, a free media library, Facebook ad integration, and incredible customer support.
For more details, you can check out our guide on how to connect Constant Contact to WordPress .
However, if you plan to consistently send automated emails for order confirmations, abandoned carts, and invoices, FunnelKit Automations is the better choice.
We have thoroughly tested this tool and in our opinion, it is the best marketing automation plugin for WooCommerce.
It features a visual builder, pre-built email automation templates, A/B testing, and more.
Is FunnelKit Automations the right marketing automation plugin for you?
For more details, check out our tutorial on how to send automatic emails in WordPress .
For more information about the plugin, you can also check out our full FunnelKit Automations review .
9. Google Analytics Settings
Another essential step to making your store ready for customers is to install Google Analytics . This will allow you to monitor the performance of your store and understand in real time how users interact with your website.
You can then use this data to improve your marketing strategy and increase sales.