Column – With working from home as the main activity of the day and a limited evening program, I notice that the boundary between my business and private life is blurring. Workdays flow into the evening and into the weekend. And I notice that this feeling is reinforced by social media. The boundary between business and private life is also blurring online. Just scroll through your Instagram timeline.
On social media, it has become very common to let the business flow into the personal. For example, you see many accounts of entrepreneurs who post both about their business and fun snapshots from their private lives. Do you have a friend, girlfriend or acquaintance who has started his own business? Then there is a good chance that you will now also receive business updates from this account.
Where you used to spend your free time looking at your girlfriend's new couch, you now read an entire job function email database essay about a business strategy. Even if you're not on LinkedIn. And then you also see all kinds of advertisements in between that you try to ignore.
I can't remember that I used to come across entrepreneurs on Hyves between the pokes and scribbles. That could of course be due to the age and target group, but it felt purely social in any case. Where has that separation between business and private gone?
I don't remember ever coming across entrepreneurs among the pokes and scribbles on Hyves.