Choosing your target keywords defines your online strategy and shapes your reputation. If you want to know how to find keywords for SEO or PPC goals, here are some general guidelines:
Check your site's current search engine rankings through Google Search Console and develop them.
What content/web pages do you have on your french email address list site that would satisfy someone's search? What words would you use to find that content?
How would you describe your product to someone who doesn't know it?
Try to avoid words with multiple meanings.
Look for long-tail keywords that are easily reachable, have specific intent, and low competition.
Don’t choose overly competitive words if you are not a major player in your market.
Ask people around you how they would search for your website to help you define keywords for SEO, content, and PPC.
Plan one central target keyword and 2-5 related target keywords per landing page/blog post in your campaign.
Conclusions
I hope this article has answered at least some of your questions about keywords and may have given you some tips on how to define a keyword during your keyword research .
For any other doubts for your SEO or PPC strategy you can use the comments below
How to choose keywords for SEO or SEM
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