We see a great example from the American Tax Act company.
The ad follows the best practices we discussed in the article on designing seasonal campaigns , in this case, for tax season.
Anatomy of an ideal landing page - Seasonal ads
Similarly, the landing page that the click on the image ad leads to contains both the text and the photo itself:
Anatomy of an ideal landing page - Text and image ad
For a video campaign we would follow exactly the same israel phone number list logic, that is, we would put the video on the same landing page.
If, for example, we had an ad on YouTube for a real estate agency, we would put it like this:
Contact form on the right.
Below is additional information, such as comments, photographs, acknowledgements, etc.