Monitoring Presence on Google:

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It shows which search terms generate impressions and clicks to your site, which is crucial for understanding if your keywords are ranking well.
Identifying Crawling Errors: This helps you detect indexing or crawling issues on your site that might prevent Google from ranking your pages correctly.
Improving Mobile Speed and Experience: Search Console provides reports on your site’s performance on mobile devices, a critical metric since Google highly values mobile user experience.
Ahrefs
Ahrefs is an essential tool for competitor analysis russia mobile database and backlink research, two critical factors in any SEO strategy. Its primary function is to analyze inbound links (backlinks) to a website since quality links are one of the most influential factors for search engines like Google. In addition, you can conduct keyword research to optimize your content strategy.

Semrush
Semrush is another comprehensive tool similar to Ahrefs and its main competitor. It offers a variety of features to cover different SEO aspects, such as keyword research with data on search volume and search intent (informational or transactional).

You can monitor competition and perform technical audits, identifying broken links, crawl errors, and recommendations for improving load speed and usability.