YouTube is already the world’s second-largest search engine. In fact, according to a study by JumpShot and Moz founder Rand Fishkin, YouTube’s search engine is 2x more popular than Bing .
Search engine popularity
In short, more people are searching for content on YouTube than ever before. So if you want to get more traffic from SEO in 2021, I recommend creating and optimizing content specifically for YouTube. It’s a massive search engine that can’t be ignored. Most marketers are too lazy to make videos. So there’s a good chance your video will be seen by others assuming you know how to make a high-quality video, and a large percentage of those viewers will turn into website visitors, leads, and customers.
Even better, when you publish SEO-optimized YouTube romania mobile database videos, you'll have more Google real estate. Why? First: 55% of Google search results contain at least one video.
55% of all Google search results contain at least one video
Almost all of these videos are from YouTube.
Here's an example to illustrate what I mean:
Google SERP – Video results
Expect more YouTube videos to appear in search results in 2021.
Embed video content into text-based blog posts
If people want to see more video content, why not give it to them? That’s why I recommend embedding video content into your blog posts, which can significantly reduce exit rates.