Ageism in Search Engines How to Promote a

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But it works in smaller cities too. For example, in Omsk, if our clinic is in the center, we can safely add the name of the stop, street, district to the usual requests for services. Examples: Dental implantation in the center» "Blue Light" dental implantation (this is a store, an important geographical point of the city, which everyone knows) Dental implantation on Marx (the main avenue of the city) And that's it, we'll automatically jump to the top for these queries, because: Firstly, we are the smartest and have filled the pages with the most relevant content, unlike those who have not read this guide; Secondly, using geolocation in context and targeting, we already receive targeted traffic with good behavioral indicators for these queries.


The algorithms are also the smartest and notice all japan phone number list this when ranking. How to Avoid the 7-10 Trap When we talk about the top, we mean by the global goal not eternally hanging around in the 7th-10th place, but getting into the top three for local queries, ideally – into first place. Getting into the top ten on internal optimization and content is easy.



Getting higher is not. To make this happen, you need to constantly do three things: Improve the behavioral factor. Experiment. Use web analytics to track weak points. Inconvenient placement of forms, overload of content on individual screens or, conversely, low information content, insufficient visualization of services - all this can become a factor of failure.


Try, refine, bring your site to perfection. Which, of course, is unattainable. Increase the speed of the site. Ideally, with a stable Internet source, page loading should not exceed 1-2 seconds. You will have to work with both internal and external factors. Compress images. Often, when adding content by non-professionals, uncompressed images may appear on the pages (such a "picture" can weigh 10-15 MB).