The Importance of Website Viewing Depth

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This factor is very important. Good depth allows you to push it to the top of the search results page. This indicator also determines the time the user spends on the resource. The more interesting content he finds, the more views he will make, which means the session time will increase.

The Importance of Website Viewing Depth

The value of this parameter is associated with:

The issues that the resource solves . According to statistics, visitors make far fewer transitions on an information portal than on social networks. Therefore, it is difficult to name the value nurses email list at which a good depth of viewing of the site is achieved. To do this, you need to analyze a specific resource in dynamics.

Convenience and ease of use of the site. This determines the visitor's desire to continue working on the resource.

The presence of links to internal pages. They allow you to entice the reader to view your other materials.

Compliance with requests. That is, the resource should answer the user's questions as accurately as possible.

Interactive elements. These include various video and photo elements, calculators, applications, etc. They allow you to enhance human interaction with the site, attract their attention and increase the session time.

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Alexander Kuleshov
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Thus, by analyzing the viewing depth, you can detect the site's weak points and solve them in time. Thus, poor indicators can indicate, for example, low usability of the site.

For a better assessment, it is worth paying attention to the time spent on the resource. That is, if a good indicator was found when checking the depth of viewing the site, but users spent less than a minute on the resource, then we can conclude that they cannot find the information they are interested in.

Benefits of the Site View Depth Indicator
The depth of site viewing is expressed by the number of clicks, which is undoubtedly a big advantage compared to conversions. This means that with the help of this parameter you can get the most accurate data without spending a lot of time.

Benefits of the Site View Depth Indicator

The depth value is discrete, which makes it similar to failures, but still better due to its information content.

The most interesting is the viewing depth minus one. Its peculiarity is that it removes refusals automatically. However, it does it too well: it removes those readers who made one transition, without taking into account the time.

Let's consider the situation using a one-pager as an example. Let's say it has a feedback form. If the user uses it, he will go to a page with gratitude and a request to wait for a response. In this situation, the site viewing depth minus one and the conversion will have the same value.