What Changed? Since core updates exist to improve search functionality and keep up with french email address list the ever-evolving web environment, it is essential to know what changed. Google’s broad algorithm change affects ranking search results based on a website’s indexed web pages. Upon the initial transition, websites saw high volatility in Google search results, which has since leveled off. Why Websites Are Seeing Their Ranking Declining The main reason websites are seeing their ranking decline is because Google is reassessing the pages on your website. Google noted that some websites could see drops or gains in their overall rankings.
For instance, if your website featured web pages that once ranked high for specific keywords, this core update could cause those same pages to rank lower, which could affect the ranking of your website in the search results overall. In cases outside of core updates, violations of Google’s webmaster guidelines are the only reason for a change or algorithmic action that causes a change to your website. Again, although these core updates don’t target specific websites or pages, understanding how to curb any negative impacts can be beneficial.