On-Site SEO Optimization
On-Site SEO Optimization
The skeleton of your e-commerce site is complete. Now australia phone number library it's time for the fine details. Interior architecture is as important as exterior architecture. You don't want people who see your store from the outside to get excited and leave just as quickly when they enter. Is that right?
Category and product pages are your interior architecture. The work you do in these areas will earn you sales. Because a user who makes a specific search is more inclined to buy than a user who makes a general search. Let's give a simple example: With the arrival of summer, you need a t-shirt. You are not going to buy it, but you will just look at it. Your search will probably be for t-shirt models. But you have a t-shirt model in mind and you will definitely buy it. In that case, your search will be a more specific search such as "red S size t-shirt". The person who makes the second search is the person who is most likely to buy. We need to catch this person.
We can list the main things you need to do for optimization processes as follows:
Title Tag : Determine the general titles of your site. Use long-tail keywords on product pages as much as possible. You can use actionable and attention-grabbing words to increase traffic a little more.
Description : Depending on your click-through rate, one of the factors that will bring your website to the top is the description. You can provide more information to the user with page descriptions. You can specify important points about your product or special campaigns here.
Content : Adding at least 350 words of content to your product or category page and using keywords here will be of great benefit to you.
This optimization process may seem like a long and difficult path. Here, it is important to provide as much benefit to the user as Google wants. Google actually wants the user to benefit. Therefore, analyzing your users well means both pleasing Google and achieving success.
Correct URL Usage
Research shows that there is a strong correlation between URL length and ranking. Short URLs mean plus points for Google.