Arthur Kwak:
– One of the best results of the tests in 2021 was the optimization of sites for voice search. Sites that promote themselves in the USA showed especially good results. To optimize the content, we used search tips from Google Trends, Answer The Public, Serpstat. After optimizing the sites for an average of 1.5 months, we saw an increase in traffic from 11 to 34%.
Artem Kolomiets:
– Probably the most significant experiment of 2021 was testing the optimization of identical language versions for promotion around the world.
The problem with such resources is that they duplicate content in regions where the turkey rcs data same language is used. For example, a French-language version of the page is required for Canada, France, and Belgium. In addition, a separate page is required for all these regions to divide lead generation.
Our goal was to optimize the resources spent on content preparation without the risk of page cannibalization, but while maintaining relevant regional URLs for the respective regions. And we managed to achieve this. A case study will be published on the Webpromo blog soon;)
Denis Narizhny:
(hub or manpage) can bring more profit than pasting sites with broad semantics, a home page, or even page by page.
Artem Pylypets:
– And there are still no public experiments. The main direction in which I tested new methods is the use of statistical analysis in website promotion. And in my opinion, this is the best thing that can and should be done, especially when working with multi-page websites. Proper analysis allows you to massively push pages into the index, look for effective approaches to increasing traffic using mass edits on hundreds of pages. And most importantly, spend much less time testing ineffective experiments.
Pasting narrowly focused drops on separate landing pages
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