Does it contain additional information that the higher ranking pages don't have?
Tip: There's a great list of questions from Google that can help you assess the usefulness and trustworthiness of your content.
Content written for people
Google recommends considering who created the content, how the content was created, and why the content was created.
Who: Clearly states who the author of the content is and includes a byline or short bio.
How: Share details about how the content was produced. For example, if a study was conducted, mention what data was analyzed in the study. Or if AI was used to create the content, an AI disclosure may be appropriate in some cases.
Why: Make it appear that you are creating content for humans and that it is useful to them.
It’s worth mentioning that leveraging AI to write content isn’t benin telegram number database against Google’s guidelines, as long as it’s used appropriately. But generating content primarily to manipulate search rankings goes against Google’s spam policies.
Additionally, AI tools (like the one pictured below) can have “hallucinations” that lead to inaccurate information.
ChatGPT's answer to "Why do we need AI generated content?" query
Hallucinations “occur when a generative AI model produces nonsensical or fabricated information in response to a prompt,” according to Google . This problem has not yet been resolved.
At a minimum, you should fact-check the content that has been written by the AI. But ideally, you will add your own expertise and experience rather than relying on the AI to write your content entirely.
Does it answer readers' questions?
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