What goes through your mind when you hear those words?

[rifat28dddd]

When a pro-athlete stops their conditioning program, they may not experience a falloff in performance immediately. Over time, however, the decline will be evident.

The same is true for salespeople who are not routinely in the game of prospecting and developing new customers. They will lose their edge. The decline will be so slow that they won’t realize it is happening, let alone why it is happening.

Finding And Retaining New Customers Is Everyone’s Responsibility
Each client with whom I have the privilege to work hears this message: The responsibility of finding and retaining new customers is the responsibility of every employee.

Salespeople by the very nature of their position must take the lead and be assigned weekly, monthly, and quarterly goals of prospecting calls they must make.

Management owes them the tools that encompass an effective sales process. This process must include employees outside of sales whose primary responsibility it is to provide customer service.

After all, salespeople should focus first on selling. They japan telegram data need the time to achieve this realistic expectation.


“Let me transfer your call.”

Do you have visions of being placed on hold, waiting for someone else to come on the line, repeating what you just said, and then hearing one more time, “Let me transfer your call?”

Feelings of frustration set in and your confidence in the company you dialed begins to diminish.

It’s a game of musical phones played to a tune that no one enjoys.

You Don’t Like It, And Neither Do Your Customers
If you don’t like being transferred from person to person over the phone, your customers don’t care for it either.