In mid-February, after a few months of in-depth testing, Google finally uk email leads released details on the 4 paid ads on top. And there’s one particularly keen insight that Dr. Pete has uncovered that you need to pay attention to. https://moz.com/uploads/blog/56c781f9e8 ... 658829.gif With 4 paid ads on top, Google is setting itself up in the enviable position of being able to control 80% of the results above the fold. This scenario raises many questions, but the most intriguing one concerns the effect it will have on the organic results CTR.

For example, let’s quickly do a search on the religion of enlightenment, Buddhism.or 3rd results? Hardly positive karma, isn't it? The alternative search engine I could speak about the lurking potential hidden deep within Bing, but I’ve got nothing to add to the swathes of articles going over old ground. Instead, I want to take a sidestep from current SEO trends and focus on the fastest-growing search engine: DuckDuckGo.