3.
Now that you have gathered your information, it’s time to do some in-depth analysis. This is the stage where competitive analysis helps you identify key areas for improvement in your SEO strategy.
Identify gaps in your competitors' content
Look for topics that your competitors aren't covering
Find areas where you can provide more valuable or up-to-date information
Find effective keywords to use in your SEO strategy
Pay attention to phrases that bring a lot bc data malaysia phone number of traffic to your competitors, but are not yet used by you
Look for niches with lower competition that you can exploit
Assess the quality of your competitor's link profile
Identify valuable link sources that could strengthen your site as well
Pay attention to the linking strategies your competitors are using
Identify the strengths and weaknesses of your competitors and your competitive advantages
Analyze which SEO areas have particularly strong competition
Identify your unique strengths that you can leverage in your SEO strategy
4. Adjust your SEO strategy
The final but most important step is to use the knowledge you have gained to improve your SEO strategy.