With the following conclusions from an email

[asikurrahmanshuvo]

Write a value proposition . Use a call to action button . The power of A/B testing in emails. 2.- Have Inbox Secrets In 2012, the Red C agency published the study “ Ten Inbox Secrets ”eye tracking experiment: Diagonally readable email designs work best Emails that attract users' attention are those that combine images, colors and text . Placing multiple call-to-action buttons in your message will get you more clicks. Relevant content is the main factor in reducing bounce rates. To keep users' attention, it is necessary to combine commercial messages with informative content . 3.- Mobile eye tracking of emails Mobile eye tracking in emails Edisonda has conducted two studies on eye tracking in emails. This was in 2010 and 2013. However, the third edition of Edisonda's study "Mobile eye tracking in e-mail marketing", conducted in 2015, focused on user behavior when faced with email marketing messages on mobile devices .


To do this, emails were analyzed in 3 specific forex broker email leads aspects: Content. The more carefully the content is created, the greater the impact. The conclusions of the study on this point are: The most important information in the email should be focused at the beginning of the message. Paragraphs should be short. The longer they are, the more distracting they are for subscribers. The more paragraphs there are, the less distracting it will be. Make it easy to read by including empty spaces. Highlighted text, in bold or in boxes, is perceived more quickly. Design : Email is not viewed the same on all mobile devices. Therefore, it will be necessary to test it on all of them. The design conclusions of Edisonda's study are: Place the logo in the center or in the upper right area. The larger the logo, the more attention it will capture from subscribers.