These influencers usually have loyal followers who trust them

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This makes them increasingly immune to advertisements targeted at them. I'm not saying that advertising on social media is not good at all. On the contrary, you need to know how to present and write ads on social media to get better results. Alternative Method – Use a collaboration strategy with influencers Before you start burning money to create paid advertisements on social media platforms, you may need to know about the existence of advertising methods through collaboration with influencers or individuals who have a large loyal following on social media.


By collaborating with an influencer, you can also take advantage of the influencer's loyal job seekers database audience. This method, although there may be costs involved, if done with the right strategy, can provide better returns than using paid advertising alone. Moreover, advertising this way is more targeted. (3) Use email marketing Another marketing method that is commonly used by businesses out there is email marketing. This method is common for business owners to stay in touch with customers.


Try opening your email inbox. Maybe you are also used to receiving promotional emails from different businesses, for example from Lazada, Shopee, PG Mall and others. This email is sent in bulk. Just imagine, for a company with a large customer database, perhaps one email sent will be received by 2 million recipients. When the email arrives in the recipient's inbox, what will the recipient do? There are several scenarios. i. The email will be read and the recipient will make a purchase of the product.