What are traffic sources in Google Analytics?

[sharminakter]

Visitors come to your website from many places.

Some come from organic search. Some come from paid search. Some come from social media. And some typed your URL directly into their browser.

These are all sources of traffic.

You can use them to understand your audience and improve your marketing performance.

Traffic sources tell you where your website visitors are coming from.

And this data helps you make sense of your website's current chinese thailand data performance, measure the effectiveness of your marketing campaigns, and find opportunities to improve performance in the future.

You probably want to know this type of information about your website:

What are the traffic sources that bring the most visitors to your site?
How does your organic search traffic compare to your paid search traffic?
What are the results of your marketing campaigns?
Are visitors from Google more engaged with your content than visitors from Facebook?
How do your different traffic sources contribute to conversions on your website?
Google Analytics traffic source data helps you answer these questions.

To understand Google Analytics traffic sources, you first need to know about metrics and dimensions. And how they work together.