State the problem in the title itself

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Damn it, let me read it! Not only is there a play on the words “Classic” and “madness” that already piques interest, but the author also used a common trick with list titles:

TOP 50 life hacks for a housewife;
10 Outrageous Answers to a Police Officer;
This is already the tenth failure of the state governor.
Does it spark interest? I came up with them in just a couple of seconds.

Well, everything seems clear with printed publications, but how are such headlines used in other areas? For this, you can look at the well-known Amazon website. Let me make a reservation right away, these techniques apply to absolutely all marketplaces, magazines, newspapers, books, websites, etc. I just decided to take such examples for the article!

So, let's get back to our sellers. What do you need for successful sales if you only have a thumbnail of your product and a description? Of course, the thumbnail should be colorful and interesting to potential buyers, but is that enough? You can make a full description with all the details, but the buyer will be too lazy to read this sheet.

Amazon

Using Amazon as an example, we can look at three of the most successful sellers, and two of them have the title “HOW”. “Eat more and lose weight”. You might say that it doesn’t say how to lose weight by eating a lot. But, its title already says that you can eat more and lose weight. The clever use of titles brought the seller to the top lines!

A 9-Step Guide to Creating a Selling Headline
I won't waste time, let's get straight to the point:

In order to write a headline that sells, you hong kong gamblers phone number data to understand the pain and problems of your target audience. Think about what might hook them? The editors of Cosmopolitan clearly understand their readers, which is why they are one of the leaders in their field.
Write the title after you write the article/advertisement, etc.
Write a few headlines and voice them. Listen to how they sound in your audience's heads.
Indicate the main benefit of your product in the title.
Use one of the formulas we'll discuss below.
Use a simple and understandable title (created using a formula).
If you are creative and have enough courage, try to create an absurd headline. It may lose (point 7), but such headlines have a tendency to shoot.
Constantly monitor the statistics. If you see that the statistics are getting worse, change the title.
Creating a truly top title is not easy, I hope that I can at least make your life a little easier!

The Secret Structure of a Compelling Headline
Pre-head. A short sentence above the main text. Often used to focus the reader's attention. For example, "Attention Toyota Camry owners"
The main headline. The direct selling part, which should contribute to the desire to read your ad or article.
Decks. Short phrases that add value to the title.
All these elements should literally take the reader by the hand to the ad or article itself!

Heading Templates
Once I'm done writing an article, it's time to create a title. To make this task as easy as possible, I often use templates that follow all the rules and can easily be integrated into any topic.

Important. The template is not a panacea, you must remember that the title must catch, touch the quick. Attract the attention of the audience:

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