The story did not get lost among other news and got a sequel

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UPD Western SEO strikes back – Search Engine Land criticized and disputed the WSJ article. The editor of this publication and the author of the article, Barry Schwartz, reproached journalists for not understanding how search works, and therefore starting to drag in conspiracy theories. According to him, the WSJ representatives who spoke to him in the spring did not even really distinguish between paid ads and organic results.


The SEO industry representative is sure that the WSJ had one goal - to write iraq consumer email list a sensational story about how Google abuses power for its own benefit. Although he admits that the search engine is not perfect. Examples of claims to the material: The magazine tested 17 queries related to politics and news as part of its own testing. 17 words and phrases out of a billion over 17 days.


During this time, Google could update its numerous algorithms about 50 times. A hundred people were interviewed, but at least one of them was misquoted. Glen Geib, a well-known Western SEO expert, complained that in the article they used the expression "black magic", while he was talking about a "black box". Plus, their conversation was not for the record and print. No one can buy a better place in search results, and in general projects within Google are separated from each other and it happened that one team punished another.