Dynamics of growth of global online sales

Share ideas, strategies, and trends in the crypto database.
Post Reply
hasibaakterss3309
Posts: 767
Joined: Thu Jan 02, 2025 7:10 am

Dynamics of growth of global online sales

Post by hasibaakterss3309 »

E-Commerce in 2021: How Does the Pandemic Affect the Online Market?
As a result of the well-known events of the past year, which entailed significant economic shocks and transformations, the growth trend of the e-commerce market has increased many times over. The previously observed energetic movement of businesses towards mastering and developing their brand online has become even more active as a result of the pandemic. And this is not surprising, because, firstly, the restrictions that arose to prevent the spread of COVID-19 put many companies in a situation in which online trading became the only possible option for their survival. And, secondly, the pandemic also affected the behavioral activity of the consumer, who, in the conditions of covid hysteria and the mask regime, began to visit the usual offline trading platforms less often, preferring online stores to them.

These and other factors lead experts to predict russia company email list significant growth in the online market in the near future. According to some estimates, online sales are expected to approach $6.5 trillion by 2023, up from $3.5 trillion in 2019.




In Russia, the dynamics are in line with the global ones. Thus, according to estimates by the Data Insight agency, the pandemic in our country also contributed to a sharp jump in the development of the e-commerce market. Previously, it was predicted that by 2024 the segment would grow to 5.6 trillion, but now experts are convinced of growth to 7.2 trillion.



Forecast for Russian e- commerce market growth dynamics

We'll tell you how the changes of 2020 are already affecting the e-commerce market, and what to prepare for in the near future.

Growth factors
Among the factors provoked by the pandemic and influencing the development of e-commerce, it is worth noting:

Influx of new buyers. During the period of self-isolation, about 10 million new buyers came to the RuNet. It is worth noting that some of them began to make purchases online, since they lost the usual opportunity to buy offline. Some of these users will stop using the Internet to purchase goods as soon as the previous scenario becomes available again, but most will continue to do so online, having appreciated the convenience and advantages of such a service.
Remote employment. Rosstat reports that after the pandemic is over, about 5.7 million people will continue to work remotely. A certain percentage of such workers will leave their employer's city. While in most relatively small cities, which is where remote workers will most often move, the range of goods in regular stores is less diverse than, say, in Moscow or St. Petersburg. This means that those who have moved will look for the usual variety in online stores.
Forced isolation. Some people will follow the orders of local health authorities even after the restrictions are lifted. Using online ordering of goods with home delivery as the safest way of consumption.
Post Reply