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1. Strengthening the DEM

Posted: Sat Jan 18, 2025 5:29 am
by nrumohammad0
How many ways can Doxee personalized videos help create winning marketing strategies?




Thanks to the personalization mentioned above, Doxee personalized videos afghanistan consumer email list are perfect for enriching your DEM , i.e. your automatic email delivery service.

Every user who is reached by an email that refers to a video content and the user tends to watch the entire video and, subsequently, to also read the other information contained in the email.

Inserting a personalized Doxee video turns a normal email into an interesting touch point in terms of engagement .

Furthermore, it allows B2C communication not to be reduced to a sterile call to action . On the contrary, thanks to a storytelling that puts the user at the center, a relationship of empathy is created between the customer and the brand, which translates into greater loyalty.



2. Personalized microsite pages


Another interesting use of Doxee personalized videos is to insert them into micro landing pages that the user can navigate independently .

The use of these micro landing pages to which the user can be directed via email has the advantage of reducing costs in terms of corporate IT resources employed , since it is not necessary to provide for each user or target, an ad hoc page of the company website. In this way it is easier and more convenient to provide personalized content perfectly tailored to the user.

Furthermore, the speed of creation, delivery and modification makes this tool particularly suitable for retailers of fast moving consumer goods .

The combination of personalized microsite pages and Doxee video content also has a positive impact on the conversion rate, thanks to the high level of customer engagement , and allows you to create winning marketing strategies.